401(k) · DOL Form 5500 · 2023

Whatnot Inc 401(k) Plan

Data updated 2026-08-25

$11M
Total assets Small plan by assets
296
Participants Below avg headcount
60th
Percentile by assets National rank
$36,678
Avg per participant Low balance/head
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Official DOL plan name: Whatnot 401(k) Plan · Sponsored by Whatnot Inc · California · Retail Trade

$11M in assets, 296 participants

Whatnot Inc's Whatnot 401(k) Plan reported $11M in total assets and 296 participants in its 2023 DOL Form 5500 filing, ranking in the 60th percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • #5,997 in Retail Trade (8,414 peers)

Coverage in California

Whatnot 401(k) Plan covers 296 participants in California, about 47% of the average California filer (state average ~630 per filing). Assets: $11M.

#5,997
in Retail Trade (8,414 peers)
+374.5%
assets growth YoY

Whatnot 401(k) Plan's mid-pack asset rank among Retail Trade and all filers

Whatnot 401(k) Plan vs every filed plan by assets

End-of-year total assets · plan year 2023 · DOL Form 5500

$10,856,565 Top 40% higher than 60% of 127,068 filed plans

This plan $0 $2,050,000,000 every filed plan with reported assets, bucketed by value

Dashed line + filled bar = this entry, among filed plans.

Source U.S. Department of Labor Form 5500 filings (EBSA) · plan year 2023

Whatnot 401(k) Plan among mid-size filed plans by headcount

Plan-year 2023 Form 5500 filings with a reported participant count, partitioned by headcount band, not by assets. Whatnot 401(k) Plan sits mid-pack in the medium band (296 participants).

EBSA filing schedule strip

Filing strip 843414892 · Whatnot Inc PY 2023 · 401(k)

Whatnot 401(k) Plan · $11M · 296 · 60th

  • BOY $11M
  • BOY 296
  • BOY 60th
  • BOY 401(k)
  • BOY near Hotelengine, Inc. 401(k) Plan
  • BOY ind #5997

Stamps derive from this plan's Form 5500 line items (assets, participants, type, EIN, cohort placement) - not a quality rating of the sponsor. Read with Retail Trade retirement plans → · Plans in California →

Whatnot 401(k) Plan in the asset neighbourhood

Whatnot 401(k) Plan$11MHotelengine, Inc. 401(k) Plan$11MEye Associates of Southern Indiana 401(k) PlanEye Associates of Southern I…$11MUhlmann Holding Company 401(k) PlanUhlmann Holding Company 401(…$11MAffiliated Monitoring, Inc. 401(k) PlanAffiliated Monitoring, Inc. …$11M
End-of-year total assets ($M) among Whatnot 401(k) Plan and nearest nationwide 401(k) peers. Source: DOL Form 5500 plan year 2023.

California filing particulars

Total Assets (Beginning of Year)$2M
Net Assets (End of Year)$11M
Net Income$9M
Employer EIN843414892
Plan Effective Date2022-01-01
Filing StatusFILING RECEIVED

Sponsor Plan History (Whatnot Inc)

Sponsor-wide plan assets over time

All Whatnot Inc plans reported in each filing year

Latest sponsor-wide plan assets
$23M 109.24177214432005% vs 2023
2024 filing year
$5M$10M$15M$20M$25M 20232024 $10.9M $22.7M ▲ +109.2%
Year Plans Participants Total Assets
2023 1 296 $11M
2024 1 429 $23M

Nearby 401(k) Plans in California

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Whatnot 401(k) Plan vs. nearby 401(k) plans in California, assets vs. participants Scatter plot of 6 data points. -50000050000100000150000200000250000 -200204060 Total assets ($B) Participants Whatnot 401(k) Plan, Total assets ($B): 0.010856565 · Participants: 296Whatnot 401(k) PlanWells Fargo & Company 401(k) Plan, Total assets ($B): 51.831350351 · Participants: 193919Wells Fargo & Company 401(k) PlanGoogle LLC 401(k) Savings Plan, Total assets ($B): 39.047152408 · Participants: 122867Google LLC 401(k) Savings PlanOracle Corporation 401(k) Savings and Investment Plan, Total assets ($B): 26.320437734 · Participants: 63105Oracle Corporation 401(k) Savings and Investment PlanIntel 401(k) Savings Plan, Total assets ($B): 22.17918189 · Participants: 59863Intel 401(k) Savings PlanApple 401(k) Plan, Total assets ($B): 19.779511539 · Participants: 106111Apple 401(k) Plan
Whatnot 401(k) Plan vs. nearby 401(k) plans in California, assets vs. participants
Compare Whatnot 401(k) Plan side-by-side with 3 peers →

Whatnot 401(k) Plan's out-of-state 401(k) peers by assets and headcount

Outside California, the nearest 401(k) by assets is Hotelengine, Inc. 401(k) Plan in CO ($11M); by covered participants it is Battle Lumber Company 401(k) Profit Sharing Plan in GA (296 participants). Same-state nearby plans are listed separately above.

Closest by plan assets

Nearest other-state filings by tot_assets_eoy ($11M here).

Similar participant headcount

Nearest other-state filings by covered participants (296 participants); asset peers above are excluded.

DOL Form 5500 plan year 2023. Asset totals can differ widely at the same headcount; neither axis is a quality rating.

Frequently Asked Questions

How did Whatnot 401(k) Plan assets move in 2023? ▼
Whatnot 401(k) Plan surged - up 374.5% during 2023, from $2M to $11M. Reported net income was $9M.
How have Whatnot Inc plan assets changed over time? ▼
Across 2 plan years on file (2023-2024), Whatnot Inc's sponsor-wide assets grew 109.2%, from $11M to $23M.
Which 401(k) plans are similar in size to Whatnot 401(k) Plan? ▼
Among 401(k) plans in other states, the closest by assets is Hotelengine, Inc. 401(k) Plan in CO ($11M, 448 participants).
Which 401(k) plans cover a similar participant headcount to Whatnot 401(k) Plan? ▼
Among 401(k) plans in other states, the closest by covered participants is Battle Lumber Company 401(k) Profit Sharing Plan in GA (296 participants, $15M in assets).

Source: U.S. Department of Labor, Employee Benefits Security Administration (EBSA), Form 5500 public disclosure dataset. Plan year 2023.

Source: DOL EFAST2 filing system (efast.dol.gov) - original filing retrieval by EIN 843414892.

Read our methodology - how this data is sourced, computed, and verified.

Data sourced from U.S. Department of Labor Form 5500 filings (EBSA). See our methodology for details.