401(k) · DOL Form 5500 · 2023

Liftoff Mobile, Inc. 401(k) Plan

Data updated 2026-08-25

$38M
Total assets Below avg plan size
458
Participants Below avg headcount
82nd
Percentile by assets National rank
$82,950
Avg per participant Below avg balance/head
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Official DOL plan name: Liftoff 401(k) Plan · Sponsored by Liftoff Mobile, Inc. · California · Professional & Technical Services

$38M in assets, 458 participants

Liftoff Mobile, Inc.'s Liftoff 401(k) Plan reported $38M in total assets and 458 participants in its 2023 DOL Form 5500 filing, ranking in the 82nd percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • #16,882 in Professional & Technical Services (20,321 peers)

Where Liftoff 401(k) Plan sits by assets

Liftoff 401(k) Plan sits in the top quartile of all filed plans by assets, $38M for 458 participants (~$82,950/participant), up 40.9% in 2023.

#16,882
in Professional & Technical Services (20,321 peers)
+40.9%
assets growth YoY
0.4×
vs typical plan assets (national mean)

Liftoff 401(k) Plan's outsized position by total assets

Liftoff 401(k) Plan vs every filed plan by assets

End-of-year total assets · plan year 2023 · DOL Form 5500

$37,991,212 Top 18% higher than 82% of 127,068 filed plans

This plan $0 $2,050,000,000 every filed plan with reported assets, bucketed by value

Dashed line + filled bar = this entry, among filed plans.

Source U.S. Department of Labor Form 5500 filings (EBSA) · plan year 2023

Liftoff 401(k) Plan among mid-size filed plans by headcount

Plan-year 2023 Form 5500 filings with a reported participant count, partitioned by headcount band, not by assets. Liftoff 401(k) Plan sits mid-pack in the medium band (458 participants).

What changed between DOL Form 5500 filings

plan year 2022 → plan year 2023

  • Liftoff 401(k) Plan reported net income rose from $4M in the plan year 2022 filing to $11M in the plan year 2023 filing.
  • Liftoff 401(k) Plan end-of-year assets rose from $27M in the plan year 2022 filing to $38M in the plan year 2023 filing.
  • Liftoff 401(k) Plan reported participants rose from 437 in the plan year 2022 filing to 458 in the plan year 2023 filing.

See the national 2022→2023 release diff →

Form 5500 schedule snapshot

Filing strip 460784178 · Liftoff Mobile, Inc. PY 2023 · 401(k)

Liftoff 401(k) Plan · $38M · 458 · 82nd

  • PCT $38M
  • EIN 458
  • RANK 82nd
  • PHOTO 401(k)
  • IND near Medworks, Inc. Retirement Savings Plan
  • EOY ind #16882

Stamps derive from this plan's Form 5500 line items (assets, participants, type, EIN, cohort placement) - not a quality rating of the sponsor. Read with Professional & Technical Services retirement plans → · Plans in California →

Liftoff 401(k) Plan in the asset neighbourhood

Liftoff 401(k) Plan$38MMedworks, Inc. Retirement Savings PlanMedworks, Inc. Retirement Sa…$38MGenesis Corp. 401(k) Employees Savings PlanGenesis Corp. 401(k) Employe…$38MBass Underwriters, Inc. 401(k) P.S. PlanBass Underwriters, Inc. 401(…$38MWestfield Capital 401(k) Plan$38M
End-of-year total assets ($M) among Liftoff 401(k) Plan and nearest nationwide 401(k) peers. Source: DOL Form 5500 plan year 2023.

Scale-class filing particulars (2023)

Total Assets (Beginning of Year)$27M
Net Assets (End of Year)$38M
Net Income$11M
Employer EIN460784178
Plan Effective Date2015-01-01
Filing StatusFILING RECEIVED

Sponsor Plan History (Liftoff Mobile, Inc.)

Sponsor-wide plan assets over time

All Liftoff Mobile, Inc. plans reported in each filing year

Latest sponsor-wide plan assets
$51M 88.19673751332869% vs 2022
2024 filing year
$20M$30M$40M$50M$60M 202220232024 $27M $50.7M ▲ +88.2%
Year Plans Participants Total Assets
2022 1 437 $27M
2023 1 458 $38M
2024 1 359 $51M

Nearby 401(k) Plans in California

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Liftoff 401(k) Plan vs. nearby 401(k) plans in California, assets vs. participants Scatter plot of 6 data points. -50000050000100000150000200000250000 -200204060 Total assets ($B) Participants Liftoff 401(k) Plan, Total assets ($B): 0.037991212 · Participants: 458Liftoff 401(k) PlanWells Fargo & Company 401(k) Plan, Total assets ($B): 51.831350351 · Participants: 193919Wells Fargo & Company 401(k) PlanGoogle LLC 401(k) Savings Plan, Total assets ($B): 39.047152408 · Participants: 122867Google LLC 401(k) Savings PlanOracle Corporation 401(k) Savings and Investment Plan, Total assets ($B): 26.320437734 · Participants: 63105Oracle Corporation 401(k) Savings and Investment PlanIntel 401(k) Savings Plan, Total assets ($B): 22.17918189 · Participants: 59863Intel 401(k) Savings PlanApple 401(k) Plan, Total assets ($B): 19.779511539 · Participants: 106111Apple 401(k) Plan
Liftoff 401(k) Plan vs. nearby 401(k) plans in California, assets vs. participants

Liftoff 401(k) Plan's out-of-state 401(k) peers by assets and headcount

Outside California, the nearest 401(k) by assets is Medworks, Inc. Retirement Savings Plan in IN ($38M); by covered participants it is Subaru Distributors Corp. Retirement Plan and Trust in NY (458 participants). Same-state nearby plans are listed separately above.

Closest by plan assets

Nearest other-state filings by tot_assets_eoy ($38M here).

Similar participant headcount

Nearest other-state filings by covered participants (458 participants); asset peers above are excluded.

DOL Form 5500 plan year 2023. Asset totals can differ widely at the same headcount; neither axis is a quality rating.

Frequently Asked Questions

How did Liftoff 401(k) Plan assets move in 2023?
Liftoff 401(k) Plan surged - up 40.9% during 2023, from $27M to $38M. Reported net income was $11M.
How have Liftoff Mobile, Inc. plan assets changed over time?
Across 3 plan years on file (2022-2024), Liftoff Mobile, Inc.'s sponsor-wide assets grew 88.2%, from $27M to $51M.
Where does Liftoff 401(k) Plan rank by assets among Form 5500 filers?
Liftoff 401(k) Plan ranks in the 82nd percentile by end-of-year assets among 127,072 plans that reported assets for plan year 2023 (in the top quartile of all filed plans by assets).
Which 401(k) plans are similar in size to Liftoff 401(k) Plan?
Among 401(k) plans in other states, the closest by assets is Medworks, Inc. Retirement Savings Plan in IN ($38M, 340 participants).
Which 401(k) plans cover a similar participant headcount to Liftoff 401(k) Plan?
Among 401(k) plans in other states, the closest by covered participants is Subaru Distributors Corp. Retirement Plan and Trust in NY (458 participants, $88M in assets).