401(k) · DOL Form 5500 · 2024

Notions Marketing Corporation 401(k) Plan

Data updated 2026-08-25

$14M
Total assets Small plan by assets
340
Participants Below avg headcount
63rd
Percentile by assets National rank
$40,793
Avg per participant Low balance/head
PlainRetire home → About this data RSS: change history

Official DOL plan name: Notions Marketing 401(k) Plan · Sponsored by Notions Marketing Corporation · Michigan · Wholesale Trade

$14M in assets, 340 participants

Notions Marketing Corporation's Notions Marketing 401(k) Plan reported $14M in total assets and 340 participants in its 2024 DOL Form 5500 filing, ranking in the 63rd percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • #3,370 in Wholesale Trade (6,080 peers)

Notions Marketing Corporation multi-year trail

Notions Marketing Corporation's plans moved -11.9% in assets from 2022 to 2024; this filing shows Notions Marketing 401(k) Plan at $14M / 340 participants.

#3,370
in Wholesale Trade (6,080 peers)
-17.8%
assets change YoY

The plan reported a net loss of $3M for the year, a single-year figure driven by markets and benefit payments, not a measure of plan health.

Notions Marketing 401(k) Plan's mid-pack asset rank among Wholesale Trade and all filers

Notions Marketing 401(k) Plan vs every filed plan by assets

End-of-year total assets · plan year 2024 · DOL Form 5500

$13,869,474 Top 37% higher than 63% of 123,620 filed plans

This plan $0 $2,050,000,000 every filed plan with reported assets, bucketed by value

Dashed line + filled bar = this entry, among filed plans.

Source U.S. Department of Labor Form 5500 filings (EBSA) · plan year 2024

Notions Marketing 401(k) Plan among mid-size filed plans by headcount

Plan-year 2024 Form 5500 filings with a reported participant count, partitioned by headcount band, not by assets. Notions Marketing 401(k) Plan sits mid-pack in the medium band (340 participants).

What changed between DOL Form 5500 filings

plan year 2023 → plan year 2024

  • Notions Marketing 401(k) Plan reported net income fell from $1M in the plan year 2023 filing to -$3M in the plan year 2024 filing.
  • Notions Marketing 401(k) Plan end-of-year assets fell from $17M in the plan year 2023 filing to $14M in the plan year 2024 filing.
  • Notions Marketing 401(k) Plan reported participants rose from 335 in the plan year 2023 filing to 340 in the plan year 2024 filing.

See the national 2023→2024 release diff →

Plan-year Form 5500 strip

Filing strip 381903169 · Notions Marketing Corporation PY 2024 · 401(k)

Notions Marketing 401(k) Plan · $14M · 340 · 63rd

  • 5500 $14M
  • ASSETS 340
  • PCT 63rd
  • EIN 401(k)
  • RANK near Mcconnell Golf 401(k) Profit Sharing Plan
  • PHOTO ind #3370

Stamps derive from this plan's Form 5500 line items (assets, participants, type, EIN, cohort placement) - not a quality rating of the sponsor. Read with Wholesale Trade retirement plans → · Plans in Michigan →

Notions Marketing 401(k) Plan in the asset neighbourhood

Notions Marketing 401(k) Plan$14MMcconnell Golf 401(k) Profit Sharing PlanMcconnell Golf 401(k) Profit…$14MG.E. Foodland Retirement Plan$14MEmac 401(k) Plan$14MFreedom Credit Union 401(k) Retirement PlanFreedom Credit Union 401(k) …$14M
End-of-year total assets ($M) among Notions Marketing 401(k) Plan and nearest nationwide 401(k) peers. Source: DOL Form 5500 plan year 2024.

Notions Marketing Corporation multi-year asset trail

Sponsor-wide plan assets over time

All Notions Marketing Corporation plans reported in each filing year

Latest sponsor-wide plan assets
$14M 11.907463124539117% vs 2022
2024 filing year
$13M$14M$15M$16M$17M$18M 202220232024 $15.7M $13.9M ▼ -11.9%
Year Plans Participants Total Assets
2022 1 479 $16M
2023 1 335 $17M
2024 1 340 $14M

Notions Marketing Corporation filing trail (2024)

Total Assets (Beginning of Year)$17M
Net Assets (End of Year)$14M
Net Income-$3M
Employer EIN381903169
Plan Effective Date1992-01-01
Filing StatusFILING RECEIVED

Nearby 401(k) Plans in Michigan

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Notions Marketing 401(k) Plan vs. nearby 401(k) plans in Michigan, assets vs. participants Scatter plot of 6 data points. -20000020000400006000080000 -100102030 Total assets ($B) Participants Notions Marketing 401(k) Plan, Total assets ($B): 0.013869474 · Participants: 340Notions Marketing 401(k) PlanGeneral Motors Retirement Savings Plan for Salaried Employees in the United States, Total assets ($B): 23.0591668 · Participants: 43053General Motors Retirement Savings Plan for Salaried Employees in the United StatesFord Motor Co. Savings and Stock Investment Plan for Salaried Employees, Total assets ($B): 17.26893589 · Participants: 31790Ford Motor Co. Savings and Stock Investment Plan for Salaried EmployeesThe Dow Chemical Company Employees' Savings Plan, Total assets ($B): 10.768606712 · Participants: 17128The Dow Chemical Company Employees' Savings PlanThe General Motors Personal Savings Plan for Hourly-Rate Employees in the United States, Total assets ($B): 9.568379082 · Participants: 42513The General Motors Personal Savings Plan for Hourly-Rate Employees in the United StatesFord Motor Co. Tax-Efficient Savings Plan for Hourly Employees, Total assets ($B): 8.2932975 · Participants: 60497Ford Motor Co. Tax-Efficient Savings Plan for Hourly Employees
Notions Marketing 401(k) Plan vs. nearby 401(k) plans in Michigan, assets vs. participants
Compare Notions Marketing 401(k) Plan side-by-side with 3 peers →

Notions Marketing 401(k) Plan's out-of-state 401(k) peers by assets and headcount

Outside Michigan, the nearest 401(k) by assets is Mcconnell Golf 401(k) Profit Sharing Plan in NC ($14M); by covered participants it is Joieful Connections LLC 401(k) Profit Sharing Plan & Trust in OR (340 participants). Same-state nearby plans are listed separately above.

Closest by plan assets

Nearest other-state filings by tot_assets_eoy ($14M here).

Similar participant headcount

Nearest other-state filings by covered participants (340 participants); asset peers above are excluded.

DOL Form 5500 plan year 2024. Asset totals can differ widely at the same headcount; neither axis is a quality rating.

Frequently Asked Questions

How did Notions Marketing 401(k) Plan assets move in 2024? ▼
Notions Marketing 401(k) Plan declined sharply - down 17.8% during 2024, from $17M to $14M. Reported net income was -$3M.
How have Notions Marketing Corporation plan assets changed over time? ▼
Across 3 plan years on file (2022-2024), Notions Marketing Corporation's sponsor-wide assets declined 11.9%, from $16M to $14M.
Which 401(k) plans are similar in size to Notions Marketing 401(k) Plan? ▼
Among 401(k) plans in other states, the closest by assets is Mcconnell Golf 401(k) Profit Sharing Plan in NC ($14M, 521 participants).
Which 401(k) plans cover a similar participant headcount to Notions Marketing 401(k) Plan? ▼
Among 401(k) plans in other states, the closest by covered participants is Joieful Connections LLC 401(k) Profit Sharing Plan & Trust in OR (340 participants, N/A in assets).

Source: U.S. Department of Labor, Employee Benefits Security Administration (EBSA), Form 5500 public disclosure dataset. Plan year 2024.

Source: DOL EFAST2 filing system (efast.dol.gov) - original filing retrieval by EIN 381903169.

Read our methodology - how this data is sourced, computed, and verified.

Data sourced from U.S. Department of Labor Form 5500 filings (EBSA). See our methodology for details.