401(k) · DOL Form 5500 · 2024

Pura Scents, Inc. 401(k) Plan

Data updated 2026-08-25

$7M
Total assets Small plan by assets
171
Participants Small participant base
48th
Percentile by assets National rank
$39,907
Avg per participant Low balance/head
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Official DOL plan name: Pura Scents, Inc. 401(k) Plan · Sponsored by Pura Scents, Inc. · Utah · Retail Trade

$7M in assets, 171 participants

Pura Scents, Inc.'s Pura Scents, Inc. 401(k) Plan reported $7M in total assets and 171 participants in its 2024 DOL Form 5500 filing, ranking in the 48th percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • #4,694 in Retail Trade (8,048 peers)

Coverage in Utah

Pura Scents, Inc. 401(k) Plan covers 171 participants in Utah, about 29% of the average Utah filer (state average ~592 per filing). Assets: $7M.

#4,694
in Retail Trade (8,048 peers)
+70.9%
assets growth YoY

Pura Scents, Inc. 401(k) Plan's mid-pack asset rank among Retail Trade and all filers

Pura Scents, Inc. 401(k) Plan vs every filed plan by assets

End-of-year total assets · plan year 2024 · DOL Form 5500

$6,824,130 48th percentile higher than 48% of 123,620 filed plans

This plan $0 $2,050,000,000 every filed plan with reported assets, bucketed by value

Dashed line + filled bar = this entry, among filed plans.

Source U.S. Department of Labor Form 5500 filings (EBSA) · plan year 2024

Pura Scents, Inc. 401(k) Plan among mid-size filed plans by headcount

Plan-year 2024 Form 5500 filings with a reported participant count, partitioned by headcount band, not by assets. Pura Scents, Inc. 401(k) Plan sits mid-pack in the medium band (171 participants).

What changed between DOL Form 5500 filings

plan year 2023 → plan year 2024

  • Pura Scents, Inc. 401(k) Plan end-of-year assets rose from $4M in the plan year 2023 filing to $7M in the plan year 2024 filing.
  • Pura Scents, Inc. 401(k) Plan reported net income rose from $2M in the plan year 2023 filing to $3M in the plan year 2024 filing.
  • Pura Scents, Inc. 401(k) Plan reported participants rose from 151 in the plan year 2023 filing to 171 in the plan year 2024 filing.

See the national 2023→2024 release diff →

DOL schedule card

Filing strip 474157710 · Pura Scents, Inc. PY 2024 · 401(k)

Pura Scents, Inc. 401(k) Plan · $7M · 171 · 48th

  • EBSA $7M
  • PART 171
  • TYPE 48th
  • NET 401(k)
  • BOOK near Gp's Enterprises, Inc. and Georgia Bridge and Concrete, LLC Retirement Plan
  • VS-ST ind #4694

Stamps derive from this plan's Form 5500 line items (assets, participants, type, EIN, cohort placement) - not a quality rating of the sponsor. Read with Retail Trade retirement plans → · Plans in Utah →

Pura Scents, Inc. 401(k) Plan in the asset neighbourhood

Pura Scents, Inc. 401(k) Plan$7MGp's Enterprises, Inc. and Georgia Bridge and Concrete, LLC Retirement PlanGp's Enterprises, Inc. and G…$7MThe Line & Saguaro Hotels 401(k) PlanThe Line & Saguaro Hotels 40…$7MOc Auto Team 401(k) Plan$7MLifecare 2.0 401(k) Plan$7M
End-of-year total assets ($M) among Pura Scents, Inc. 401(k) Plan and nearest nationwide 401(k) peers. Source: DOL Form 5500 plan year 2024.

Utah filing particulars

Total Assets (Beginning of Year)$4M
Net Assets (End of Year)$7M
Net Income$3M
Employer EIN474157710
Plan Effective Date2021-01-01
Filing StatusFILING RECEIVED

Sponsor Plan History (Pura Scents, Inc.)

Sponsor-wide plan assets over time

All Pura Scents, Inc. plans reported in each filing year

Latest sponsor-wide plan assets
$7M 243.23985288851154% vs 2022
2024 filing year
$0M$2M$4M$6M$8M 202220232024 $1.99M $6.82M ▲ +242.7%
Year Plans Participants Total Assets
2022 1 122 $2M
2023 1 151 $4M
2024 1 171 $7M

Nearby 401(k) Plans in Utah

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Pura Scents, Inc. 401(k) Plan vs. nearby 401(k) plans in Utah, assets vs. participants Scatter plot of 6 data points. -20000020000400006000080000 -202468 Total assets ($B) Participants Pura Scents, Inc. 401(k) Plan, Total assets ($B): 0.00682413 · Participants: 171Pura Scents, Inc. 401(k) PlanIntermountain Health 401(k) Plan, Total assets ($B): 6.832891 · Participants: 68360Intermountain Health 401(k) PlanDeseret 401(k) Plan, Total assets ($B): 6.145738842 · Participants: 25301Deseret 401(k) PlanZions Bancorporation, N.a. Payshelter 401(k) and Employee Stock Ownership Plan, Total assets ($B): 1.885575832 · Participants: 9972Zions Bancorporation, N.a. Payshelter 401(k) and Employee Stock Ownership PlanSkywest, Inc. Employees' Retirement Plan, Total assets ($B): 1.420052359 · Participants: 14259Skywest, Inc. Employees' Retirement PlanRio Tinto America Inc. 401(k) Savings Plan and Investment Partnership Plan, Total assets ($B): 0.686992924 · Participants: 1926Rio Tinto America Inc. 401(k) Savings Plan and Investment Partnership Plan
Pura Scents, Inc. 401(k) Plan vs. nearby 401(k) plans in Utah, assets vs. participants

Pura Scents, Inc. 401(k) Plan's out-of-state 401(k) peers by assets and headcount

Outside Utah, the nearest 401(k) by assets is Gp's Enterprises, Inc. and Georgia Bridge and Concrete, LLC Retirement Plan in GA ($7M); by covered participants it is Life Tech Inc in NJ (171 participants). Same-state nearby plans are listed separately above.

Similar participant headcount

Nearest other-state filings by covered participants (171 participants); asset peers above are excluded.

DOL Form 5500 plan year 2024. Asset totals can differ widely at the same headcount; neither axis is a quality rating.

Frequently Asked Questions

How did Pura Scents, Inc. 401(k) Plan assets move in 2024?
Pura Scents, Inc. 401(k) Plan surged - up 70.9% during 2024, from $4M to $7M. Reported net income was $3M.
How have Pura Scents, Inc. plan assets changed over time?
Across 3 plan years on file (2022-2024), Pura Scents, Inc.'s sponsor-wide assets grew 243.2%, from $2M to $7M.
Which 401(k) plans are similar in size to Pura Scents, Inc. 401(k) Plan?
Among 401(k) plans in other states, the closest by assets is Gp's Enterprises, Inc. and Georgia Bridge and Concrete, LLC Retirement Plan in GA ($7M, 225 participants).
Which 401(k) plans cover a similar participant headcount to Pura Scents, Inc. 401(k) Plan?
Among 401(k) plans in other states, the closest by covered participants is Life Tech Inc in NJ (171 participants, $60K in assets).