401(k) · DOL Form 5500 · 2024

The Life Is Good Company 401(k) Plan

Data updated 2026-08-25

$28M
Total assets Below avg plan size
253
Participants Below avg headcount
76th
Percentile by assets National rank
$112,086
Avg per participant Below avg balance/head
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Official DOL plan name: The Life Is Good Company 401(k) Profit Sharing Plan · Sponsored by The Life Is Good Company · New Hampshire · Wholesale Trade

$28M in assets, 253 participants

The Life Is Good Company's The Life Is Good Company 401(k) Profit Sharing Plan reported $28M in total assets and 253 participants in its 2024 DOL Form 5500 filing, ranking in the 76th percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • #4,528 in Wholesale Trade (6,080 peers)

Where The Life Is Good Company 401(k) Profit Sharing Plan sits by assets

The Life Is Good Company 401(k) Profit Sharing Plan sits in the top quartile of all filed plans by assets, $28M for 253 participants (~$112,086/participant), up 22.3% in 2024.

#4,528
in Wholesale Trade (6,080 peers)
+22.3%
assets growth YoY
0.3×
vs typical plan assets (national mean)

The Life Is Good Company 401(k) Profit Sharing Plan's outsized position by total assets

The Life Is Good Company 401(k) Profit Sharing Plan vs every filed plan by assets

End-of-year total assets · plan year 2024 · DOL Form 5500

$28,357,682 Top 24% higher than 76% of 123,620 filed plans

This plan $0 $2,050,000,000 every filed plan with reported assets, bucketed by value

Dashed line + filled bar = this entry, among filed plans.

Source U.S. Department of Labor Form 5500 filings (EBSA) · plan year 2024

The Life Is Good Company 401(k) Profit Sharing Plan among mid-size filed plans by headcount

Plan-year 2024 Form 5500 filings with a reported participant count, partitioned by headcount band, not by assets. The Life Is Good Company 401(k) Profit Sharing Plan sits mid-pack in the medium band (253 participants).

What changed between DOL Form 5500 filings

plan year 2023 → plan year 2024

  • The Life Is Good Company 401(k) Profit Sharing Plan reported net income rose from $4M in the plan year 2023 filing to $5M in the plan year 2024 filing.
  • The Life Is Good Company 401(k) Profit Sharing Plan end-of-year assets rose from $23M in the plan year 2023 filing to $28M in the plan year 2024 filing.
  • The Life Is Good Company 401(k) Profit Sharing Plan reported participants fell from 261 in the plan year 2023 filing to 253 in the plan year 2024 filing.

See the national 2023→2024 release diff →

Published 5500 schedule card

Filing strip 043394786 · The Life Is Good Company PY 2024 · 401(k)

The Life Is Good Company 401(k) Profit Sharing Plan · $28M · 253 · 76th

  • IND $28M
  • EOY 253
  • 5500 76th
  • ASSETS 401(k)
  • PCT near Avara Retirement and Savings Plan
  • EIN ind #4528

Stamps derive from this plan's Form 5500 line items (assets, participants, type, EIN, cohort placement) - not a quality rating of the sponsor. Read with Wholesale Trade retirement plans → · Plans in New Hampshire →

The Life Is Good Company 401(k) Profit Sharing Plan in the asset neighbourhood

The Life Is Good Company 401(k) Profit Sharing PlanThe Life Is Good Company 401…$28MAvara Retirement and Savings PlanAvara Retirement and Savings…$28MBousquet Holstein PLLC Employees' Profit Sharing Plan and TrustBousquet Holstein PLLC Emplo…$28MPrice, Postel & Parma LLP Profit Sharing PlanPrice, Postel & Parma LLP Pr…$28MTony Downs Foods Company 401(k) Profit Sharing Plan and TrustTony Downs Foods Company 401…$28M
End-of-year total assets ($M) among The Life Is Good Company 401(k) Profit Sharing Plan and nearest nationwide 401(k) peers. Source: DOL Form 5500 plan year 2024.

Scale-class filing particulars (2024)

Total Assets (Beginning of Year)$23M
Net Assets (End of Year)$28M
Net Income$5M
Employer EIN043394786
Plan Effective Date2003-07-01
Filing StatusFILING RECEIVED

Sponsor Plan History (The Life Is Good Company)

Sponsor-wide plan assets over time

All The Life Is Good Company plans reported in each filing year

Latest sponsor-wide plan assets
$28M 46.98863264102732% vs 2022
2024 filing year
$15M$20M$25M$30M 202220232024 $19.3M $28.4M ▲ +47.0%
Year Plans Participants Total Assets
2022 1 272 $19M
2023 1 261 $23M
2024 1 253 $28M

Nearby 401(k) Plans in New Hampshire

Peer 401(k) plans, same state, same plan type, ranked by total assets.

The Life Is Good Company 401(k) Profit Sharing Plan vs. nearby 401(k) plans in New Hampshire, assets vs. participants Scatter plot of 6 data points. -5000050001000015000 -2000200400600800 Total assets ($M) Participants The Life Is Good Company 401(k) Profit Sharing Plan, Total assets ($M): 28.357682 · Participants: 253The Life Is Good Company 401(k) Profit Sharing PlanC&s and Affiliates 401(k) Savings Plan (a), Total assets ($M): 670.52032 · Participants: 11041C&s and Affiliates 401(k) Savings Plan (a)Ams Osram Savings Plan, Total assets ($M): 486.920985 · Participants: 961Ams Osram Savings PlanAlbany International Corp. Prosperity Plus Savings Plan, Total assets ($M): 481.365142 · Participants: 1909Albany International Corp. Prosperity Plus Savings PlanConnection Employee 401(k) and Profit Sharing Plan, Total assets ($M): 438.844096 · Participants: 2733Connection Employee 401(k) and Profit Sharing PlanCoca Cola Beverages Northeast, Inc. Incentive Savings Plan, Total assets ($M): 400.152906 · Participants: 2821Coca Cola Beverages Northeast, Inc. Incentive Savings Plan
The Life Is Good Company 401(k) Profit Sharing Plan vs. nearby 401(k) plans in New Hampshire, assets vs. participants
Compare The Life Is Good Company 401(k) Profit Sharing Plan side-by-side with 3 peers →

The Life Is Good Company 401(k) Profit Sharing Plan's out-of-state 401(k) peers by assets and headcount

Outside New Hampshire, the nearest 401(k) by assets is Avara Retirement and Savings Plan in OK ($28M); by covered participants it is Dwa Healthcare Communications Group, Inc. 401(k) Plan in NY (253 participants). Same-state nearby plans are listed separately above.

Similar participant headcount

Nearest other-state filings by covered participants (253 participants); asset peers above are excluded.

DOL Form 5500 plan year 2024. Asset totals can differ widely at the same headcount; neither axis is a quality rating.

Frequently Asked Questions

How did The Life Is Good Company 401(k) Profit Sharing Plan assets move in 2024? ▼
The Life Is Good Company 401(k) Profit Sharing Plan grew sharply - up 22.3% during 2024, from $23M to $28M. Reported net income was $5M.
How have The Life Is Good Company plan assets changed over time? ▼
Across 3 plan years on file (2022-2024), The Life Is Good Company's sponsor-wide assets grew 47.0%, from $19M to $28M.
Where does The Life Is Good Company 401(k) Profit Sharing Plan rank by assets among Form 5500 filers? ▼
The Life Is Good Company 401(k) Profit Sharing Plan ranks in the 76th percentile by end-of-year assets among 123,622 plans that reported assets for plan year 2024 (in the top quartile of all filed plans by assets).
Which 401(k) plans are similar in size to The Life Is Good Company 401(k) Profit Sharing Plan? ▼
Among 401(k) plans in other states, the closest by assets is Avara Retirement and Savings Plan in OK ($28M, 313 participants).
Which 401(k) plans cover a similar participant headcount to The Life Is Good Company 401(k) Profit Sharing Plan? ▼
Among 401(k) plans in other states, the closest by covered participants is Dwa Healthcare Communications Group, Inc. 401(k) Plan in NY (253 participants, N/A in assets).

Source: U.S. Department of Labor, Employee Benefits Security Administration (EBSA), Form 5500 public disclosure dataset. Plan year 2024.

Source: DOL EFAST2 filing system (efast.dol.gov) - original filing retrieval by EIN 043394786.

Read our methodology - how this data is sourced, computed, and verified.

Data sourced from U.S. Department of Labor Form 5500 filings (EBSA). See our methodology for details.