401(k) · DOL Form 5500 · 2024

Kantar, LLC 401(k) Plan

Data updated 2026-07-24

$373M
Total assets
1,319
Participants
96th
Percentile by assets
$282,987
Avg per participant

Official DOL plan name: Kantar 401(k) Plan · Sponsored by Kantar, LLC · New York · Professional & Technical Services

$373M in assets, 1,319 participants

Kantar, LLC's Kantar 401(k) Plan reported $373M in total assets and 1,319 participants in its 2024 DOL Form 5500 filing, ranking in the 96th percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • 96th percentile by assets (of 116,472 plans)

What the 2024 filing shows

Kantar 401(k) Plan holds $373M for 1,319 participants - about $282,987 per participant, in the top 5% of all filed plans by assets, up 7.9% over the 2024 plan year.

$373M
total plan assets (2024 EOY)
1,319
covered participants
96th
percentile by assets (of 116,472 plans)
$282,987
avg assets per participant
State
Industry
Professional & Technical Services

401(k) · DOL Form 5500 · 2024

What the Filing Says About Kantar 401(k) Plan

Kantar 401(k) Plan is a 401(k) retirement plan sponsored by Kantar, LLC, headquartered in New York. According to the U.S. Department of Labor's 2024 Form 5500 filing, the plan reports $373M in total end-of-year assets and covers 1,319 participants across the Professional & Technical Services industry. The sponsor's EIN on file with the U.S. Department of Labor is 813314059, and the plan has been effective since 2019-12-05. Its filing status is currently FILING RECEIVED.

Year over year, total assets grew at a solid clip from $346M at the beginning of 2024 to $373M at year-end - up 7.9%. Net assets (after liabilities) closed the year at $373M, with reported net income of $27M driven by investment returns, contributions received, and benefit payments during the period. These figures reflect what the plan administrator certified on Schedule H or Schedule I of the Form 5500 annual return and can be compared against 2 prior plan-year filings from the same sponsor shown below.

Across the 3 plan years Kantar, LLC has on file with PlainRetire (2022-2024), sponsor-wide plan assets have moved from $17M to $1.1B, a gain of 6403.1%, while reported participants moved from 41 to 6,444 (+15617.1%). The strongest year on file by total sponsor assets was 2024 at $1.1B; the softest was 2023 at $15M. Year-by-year, sponsor-wide filings show: 2022 - $17M in assets across 2 plans covering 41 participants; 2023 - $15M in assets across 1 plan covering 27 participants; 2024 - $1.1B in assets across 6 plans covering 6,444 participants.

By assets, Kantar 401(k) Plan outranks 96% of the 116,472 plans that filed a Form 5500 for the 2024 plan year, and holds roughly 3.7x the national average plan size of $100M and 730 average participants.

Asset totals and participant counts reflect a single plan year snapshot and can change materially with market conditions, plan mergers, or workforce changes. Fields such as "net income" include both realized investment performance and contribution/distribution flows, a single-year figure does not by itself indicate plan health or participant outcomes. This page summarizes public DOL disclosures for research and educational purposes only and is not retirement, tax, legal, or financial advice. Before making decisions about your own retirement benefits or evaluating an employer's plan, verify the underlying filing directly via the DOL EFAST2 system and consult a qualified professional.

How the percentile is calculated: we count every plan that filed a 2024 Form 5500 with a reported end-of-year asset figure (116,472 plans), rank Kantar 401(k) Plan against all of them by total assets, and report the share of those plans it outranks. A plan reporting no asset figure for the year is excluded from the ranking rather than assumed to be zero.

Financial Summary (2024)

Total Assets (Beginning of Year)$346M
Total Assets (End of Year)$373M
Net Assets (End of Year)$373M
Net Income$27M
Plan Type401(k)
Employer EIN813314059
Plan Effective Date2019-12-05
Filing StatusFILING RECEIVED

Sponsor Plan History (Kantar, LLC)

$-0.5B$0B$0.5B$1B$1.5B 202220232024 $0.02B $1.12B ▲ +5500.0%
Total plan assets by year, all Kantar, LLC 401(k) plans on file
Year Plans Participants Total Assets
2022 2 41 $17M
2023 1 27 $15M
2024 6 6,444 $1.1B

Nearby 401(k) Plans in New York

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Kantar 401(k) Plan vs. nearby 401(k) plans in New York, assets vs. participants

Kantar 401(k) Plan vs. nearby 401(k) plans in New York, assets vs. participants Scatter plot of 6 data points. -50000050000100000150000 -20020406080 Total assets ($B) Participants Kantar 401(k) PlanIBM 401(k) PlanMorgan Stanley 401(k…Pfizer Savings PlanThe Pepsico Savings …The Goldman Sachs 40…
Kantar 401(k) Plan vs. nearby 401(k) plans in New York, assets vs. participants

Similar-Sized 401(k) Plans Nationally

401(k) plans in other states closest to Kantar 401(k) Plan by total assets, not by location.

Frequently Asked Questions

How much money is in the Kantar 401(k) Plan?
As of the 2024 Form 5500 filing, Kantar 401(k) Plan holds $373M in total assets with 1,319 participants. It is sponsored by Kantar, LLC.
What type of plan is Kantar 401(k) Plan?
Kantar 401(k) Plan is a 401(k) plan. It has been effective since 2019-12-05. The plan is filed with the U.S. Department of Labor under EIN 813314059.
Who sponsors the Kantar 401(k) Plan?
Kantar 401(k) Plan is sponsored by Kantar, LLC, located in New York. The sponsor's EIN is 813314059 and the plan operates in the Professional & Technical Services industry.
How did Kantar 401(k) Plan perform in 2024?
Kantar 401(k) Plan grew at a solid clip - up 7.9% during 2024, moving from $346M to $373M in total assets. Net income was $27M.

What this filing means

Ways to act on Kantar 401(k) Plan's numbers.

Source: U.S. Department of Labor, Employee Benefits Security Administration (EBSA), Form 5500 public disclosure dataset. Plan year 2024.

Source: DOL EFAST2 filing system (efast.dol.gov) - original filing retrieval by EIN 813314059.

Reference: IRS Publication 560, Retirement Plans for Small Business, contribution-limit rules.

Reference: IRS Publication 590-B, Distributions from IRAs, RMD rules under SECURE Act 2.0.

Data sourced from U.S. Department of Labor Form 5500 filings (EBSA). See our methodology for details.

Every figure on PlainRetire is rendered directly from the Department of Labor's Form 5500 annual return filings, no number is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of 2026-07-24.