401(k) · DOL Form 5500 · 2024

General Beverage Sales Corp. 401(k) Plan

Data updated 2026-08-25

$92M
Total assets Below avg plan size
782
Participants Near avg headcount
90th
Percentile by assets National rank
$117,475
Avg per participant Below avg balance/head
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Official DOL plan name: General Beverage & General Beer Profit Sharing Plan · Sponsored by General Beverage Sales Corp. · Wisconsin · Wholesale Trade

$92M in assets, 782 participants

General Beverage Sales Corp.'s General Beverage & General Beer Profit Sharing Plan reported $92M in total assets and 782 participants in its 2024 DOL Form 5500 filing, ranking in the 90th percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • #5,565 in Wholesale Trade (6,080 peers)

Where General Beverage & General Beer Profit Sharing Plan sits by assets

General Beverage & General Beer Profit Sharing Plan sits in the top 10% of all filed plans by assets, $92M for 782 participants (~$117,475/participant), up 9.1% in 2024.

#5,565
in Wholesale Trade (6,080 peers)
+9.1%
assets growth YoY
0.9×
vs typical plan assets (national mean)

General Beverage & General Beer Profit Sharing Plan's outsized position by total assets

General Beverage & General Beer Profit Sharing Plan vs every filed plan by assets

End-of-year total assets · plan year 2024 · DOL Form 5500

$91,865,344 Top 10% higher than 90% of 123,620 filed plans

This plan $0 $2,050,000,000 every filed plan with reported assets, bucketed by value

Dashed line + filled bar = this entry, among filed plans.

Source U.S. Department of Labor Form 5500 filings (EBSA) · plan year 2024

General Beverage & General Beer Profit Sharing Plan among mid-size filed plans by headcount

Plan-year 2024 Form 5500 filings with a reported participant count, partitioned by headcount band, not by assets. General Beverage & General Beer Profit Sharing Plan sits mid-pack in the medium band (782 participants).

What changed between DOL Form 5500 filings

plan year 2023 → plan year 2024

  • General Beverage & General Beer Profit Sharing Plan reported net income fell from $13M in the plan year 2023 filing to $8M in the plan year 2024 filing.
  • General Beverage & General Beer Profit Sharing Plan end-of-year assets rose from $84M in the plan year 2023 filing to $92M in the plan year 2024 filing.
  • General Beverage & General Beer Profit Sharing Plan reported participants rose from 734 in the plan year 2023 filing to 782 in the plan year 2024 filing.

See the national 2023→2024 release diff →

Plan-year Form 5500 strip

Filing strip 390789974 · General Beverage Sales Corp. PY 2024 · 401(k)

General Beverage & General Beer Profit Sharing Plan · $92M · 782 · 90th

  • ASSETS $92M
  • PCT 782
  • EIN 90th
  • RANK 401(k)
  • PHOTO near Arvig Enterprises, Inc. 401(k) Plan
  • IND ind #5565

Stamps derive from this plan's Form 5500 line items (assets, participants, type, EIN, cohort placement) - not a quality rating of the sponsor. Read with Wholesale Trade retirement plans → · Plans in Wisconsin →

General Beverage & General Beer Profit Sharing Plan in the asset neighbourhood

Alliance Residential Realty 401(k) PlanAlliance Residential Realty …$92MGeneral Beverage & General Beer Profit Sharing PlanGeneral Beverage & General B…$92MArvig Enterprises, Inc. 401(k) PlanArvig Enterprises, Inc. 401(…$92MKaufman Rossin 401(k) Plan$92MFox Plan/Thrift$92M
End-of-year total assets ($M) among General Beverage & General Beer Profit Sharing Plan and nearest nationwide 401(k) peers. Source: DOL Form 5500 plan year 2024.

Scale-class filing particulars (2024)

Total Assets (Beginning of Year)$84M
Net Assets (End of Year)$92M
Net Income$8M
Employer EIN390789974
Plan Effective Date1965-06-30
Filing StatusFILING RECEIVED

Sponsor Plan History (General Beverage Sales Corp.)

Sponsor-wide plan assets over time

All General Beverage Sales Corp. plans reported in each filing year

Latest sponsor-wide plan assets
$92M 29.059778484151412% vs 2022
2024 filing year
$60M$70M$80M$90M$100M 202220232024 $71.2M $91.9M ▲ +29.1%
Year Plans Participants Total Assets
2022 1 764 $71M
2023 1 734 $84M
2024 1 782 $92M

Nearby 401(k) Plans in Wisconsin

Peer 401(k) plans, same state, same plan type, ranked by total assets.

General Beverage & General Beer Profit Sharing Plan vs. nearby 401(k) plans in Wisconsin, assets vs. participants Scatter plot of 6 data points. -20000020000400006000080000100000 -5051015 Total assets ($B) Participants General Beverage & General Beer Profit Sharing Plan, Total assets ($B): 0.091865344 · Participants: 782General Beverage & General Beer Profit Sharing PlanAdvocate Aurora Health 401(k) Plan, Total assets ($B): 10.487791739 · Participants: 80015Advocate Aurora Health 401(k) PlanJohnson Controls Retirement Savings and Investment Plan, Total assets ($B): 7.188548319 · Participants: 28489Johnson Controls Retirement Savings and Investment PlanFiserv 401(k) Savings Plan, Total assets ($B): 5.136404794 · Participants: 26372Fiserv 401(k) Savings PlanKimberly-Clark Corporation 401(k) & Profit Sharing Plan, Total assets ($B): 4.988151 · Participants: 11661Kimberly-Clark Corporation 401(k) & Profit Sharing PlanRockwell Automation Retirement Savings Plan, Total assets ($B): 3.765132976 · Participants: 9217Rockwell Automation Retirement Savings Plan
General Beverage & General Beer Profit Sharing Plan vs. nearby 401(k) plans in Wisconsin, assets vs. participants
Compare General Beverage & General Beer Profit Sharing Plan side-by-side with 3 peers →

General Beverage & General Beer Profit Sharing Plan's out-of-state 401(k) peers by assets and headcount

Outside Wisconsin, the nearest 401(k) by assets is Arvig Enterprises, Inc. 401(k) Plan in MN ($92M); by covered participants it is Virco Mfg. Corporation 401(k) Plan in CA (782 participants). Same-state nearby plans are listed separately above.

Closest by plan assets

Nearest other-state filings by tot_assets_eoy ($92M here).

Similar participant headcount

Nearest other-state filings by covered participants (782 participants); asset peers above are excluded.

DOL Form 5500 plan year 2024. Asset totals can differ widely at the same headcount; neither axis is a quality rating.

Frequently Asked Questions

How did General Beverage & General Beer Profit Sharing Plan assets move in 2024? ▼
General Beverage & General Beer Profit Sharing Plan grew at a solid clip - up 9.1% during 2024, from $84M to $92M. Reported net income was $8M.
How have General Beverage Sales Corp. plan assets changed over time? ▼
Across 3 plan years on file (2022-2024), General Beverage Sales Corp.'s sponsor-wide assets grew 29.1%, from $71M to $92M.
Where does General Beverage & General Beer Profit Sharing Plan rank by assets among Form 5500 filers? ▼
General Beverage & General Beer Profit Sharing Plan ranks in the 90th percentile by end-of-year assets among 123,622 plans that reported assets for plan year 2024 (in the top 10% of all filed plans by assets).
Which 401(k) plans are similar in size to General Beverage & General Beer Profit Sharing Plan? ▼
Among 401(k) plans in other states, the closest by assets is Arvig Enterprises, Inc. 401(k) Plan in MN ($92M, 840 participants).
Which 401(k) plans cover a similar participant headcount to General Beverage & General Beer Profit Sharing Plan? ▼
Among 401(k) plans in other states, the closest by covered participants is Virco Mfg. Corporation 401(k) Plan in CA (782 participants, $64M in assets).

Source: U.S. Department of Labor, Employee Benefits Security Administration (EBSA), Form 5500 public disclosure dataset. Plan year 2024.

Source: DOL EFAST2 filing system (efast.dol.gov) - original filing retrieval by EIN 390789974.

Read our methodology - how this data is sourced, computed, and verified.

Data sourced from U.S. Department of Labor Form 5500 filings (EBSA). See our methodology for details.