401(k) · DOL Form 5500 · 2023

Juul Labs, Inc. 401(k) Plan

Data updated 2026-08-25

$129M
Total assets Near avg plan size
1,020
Participants Near avg headcount
93rd
Percentile by assets National rank
$126,646
Avg per participant Near avg balance/head
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Official DOL plan name: Juul Labs, Inc. 401(k) Plan · Sponsored by Juul Labs, Inc. · District of Columbia · Manufacturing

$129M in assets, 1,020 participants

Juul Labs, Inc.'s Juul Labs, Inc. 401(k) Plan reported $129M in total assets and 1,020 participants in its 2023 DOL Form 5500 filing, ranking in the 93rd percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • #16,658 in Manufacturing (18,722 peers)

Where Juul Labs, Inc. 401(k) Plan sits by assets

Juul Labs, Inc. 401(k) Plan sits in the top 10% of all filed plans by assets, $129M for 1,020 participants (~$126,646/participant), up 16.6% in 2023.

#16,658
in Manufacturing (18,722 peers)
+16.6%
assets growth YoY
1.3×
vs typical plan assets (national mean)

Juul Labs, Inc. 401(k) Plan's outsized position by total assets

Juul Labs, Inc. 401(k) Plan vs every filed plan by assets

End-of-year total assets · plan year 2023 · DOL Form 5500

$129,179,410 Top 7% higher than 93% of 127,068 filed plans

This plan $0 $2,050,000,000 every filed plan with reported assets, bucketed by value

Dashed line + filled bar = this entry, among filed plans.

Source U.S. Department of Labor Form 5500 filings (EBSA) · plan year 2023

Juul Labs, Inc. 401(k) Plan's large-plan peer group by participant headcount

Plan-year 2023 Form 5500 filings with a reported participant count, partitioned by headcount band, not by assets. Juul Labs, Inc. 401(k) Plan lands in the large band (1,020 participants).

What changed between DOL Form 5500 filings

plan year 2022 → plan year 2023

  • Juul Labs, Inc. 401(k) Plan reported net income rose from -$9M in the plan year 2022 filing to $18M in the plan year 2023 filing.
  • Juul Labs, Inc. 401(k) Plan end-of-year assets rose from $111M in the plan year 2022 filing to $129M in the plan year 2023 filing.
  • Juul Labs, Inc. 401(k) Plan reported participants rose from 1,006 in the plan year 2022 filing to 1,020 in the plan year 2023 filing.

See the national 2022→2023 release diff →

Plan-year Form 5500 strip

Filing strip 870798194 · Juul Labs, Inc. PY 2023 · 401(k)

Juul Labs, Inc. 401(k) Plan · $129M · 1,020 · 93rd

  • 5500 $129M
  • 5500 1,020
  • 5500 93rd
  • 5500 401(k)
  • 5500 near Diversey, Inc. 401(k) & Profit Sharing Plan
  • 5500 ind #16658

Stamps derive from this plan's Form 5500 line items (assets, participants, type, EIN, cohort placement) - not a quality rating of the sponsor. Read with Manufacturing retirement plans → · Plans in District of Columbia →

Juul Labs, Inc. 401(k) Plan in the asset neighbourhood

Fellowes, Inc. 401(k) Retirement PlanFellowes, Inc. 401(k) Retire…$129MAtpco 401(k) Savings Plan$129MJuul Labs, Inc. 401(k) Plan$129MDiversey, Inc. 401(k) & Profit Sharing PlanDiversey, Inc. 401(k) & Prof…$129MAmesbury Group, Inc. Retirement Savings PlanAmesbury Group, Inc. Retirem…$129M
End-of-year total assets ($M) among Juul Labs, Inc. 401(k) Plan and nearest nationwide 401(k) peers. Source: DOL Form 5500 plan year 2023.

Scale-class filing particulars (2023)

Total Assets (Beginning of Year)$111M
Net Assets (End of Year)$129M
Net Income$18M
Employer EIN870798194
Plan Effective Date2013-01-01
Filing StatusFILING RECEIVED

Sponsor Plan History (Juul Labs, Inc.)

Sponsor-wide plan assets over time

All Juul Labs, Inc. plans reported in each filing year

Latest sponsor-wide plan assets
$150M 34.937146635354125% vs 2022
2024 filing year
$100M$120M$140M$160M 202220232024 $111M $150M ▲ +34.9%
Year Plans Participants Total Assets
2022 1 1,006 $111M
2023 1 1,020 $129M
2024 1 592 $150M

Nearby 401(k) Plans in District of Columbia

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Juul Labs, Inc. 401(k) Plan vs. nearby 401(k) plans in District of Columbia, assets vs. participants Scatter plot of 6 data points. -1000001000020000300004000050000 -202468 Total assets ($B) Participants Juul Labs, Inc. 401(k) Plan, Total assets ($B): 0.12917941 · Participants: 1020Juul Labs, Inc. 401(k) PlanDanaher Corporation & Subsidiaries Savings Plan, Total assets ($B): 5.808883656 · Participants: 29441Danaher Corporation & Subsidiaries Savings PlanGeico 401(k) Savings Plan, Total assets ($B): 5.758063779 · Participants: 39034Geico 401(k) Savings PlanFederal National Mortgage Association Retirement Savings Plan for Employees, Total assets ($B): 3.918113552 · Participants: 8044Federal National Mortgage Association Retirement Savings Plan for EmployeesFinra Savings Plus Plan, Total assets ($B): 2.182175101 · Participants: 3958Finra Savings Plus PlanHogan Lovells US LLP Retirement Savings Plan, Total assets ($B): 1.63036822 · Participants: 1870Hogan Lovells US LLP Retirement Savings Plan
Juul Labs, Inc. 401(k) Plan vs. nearby 401(k) plans in District of Columbia, assets vs. participants
Compare Juul Labs, Inc. 401(k) Plan side-by-side with 3 peers →

Juul Labs, Inc. 401(k) Plan's out-of-state 401(k) peers by assets and headcount

Outside District of Columbia, the nearest 401(k) by assets is Diversey, Inc. 401(k) & Profit Sharing Plan in SC ($129M); by covered participants it is Hma Group Holdings, LLC 401(k) Plan in IA (1,020 participants). Same-state nearby plans are listed separately above.

Closest by plan assets

Nearest other-state filings by tot_assets_eoy ($129M here).

Similar participant headcount

Nearest other-state filings by covered participants (1,020 participants); asset peers above are excluded.

DOL Form 5500 plan year 2023. Asset totals can differ widely at the same headcount; neither axis is a quality rating.

Frequently Asked Questions

How did Juul Labs, Inc. 401(k) Plan assets move in 2023? ▼
Juul Labs, Inc. 401(k) Plan grew sharply - up 16.6% during 2023, from $111M to $129M. Reported net income was $18M.
How have Juul Labs, Inc. plan assets changed over time? ▼
Across 3 plan years on file (2022-2024), Juul Labs, Inc.'s sponsor-wide assets grew 34.9%, from $111M to $150M.
Where does Juul Labs, Inc. 401(k) Plan rank by assets among Form 5500 filers? ▼
Juul Labs, Inc. 401(k) Plan ranks in the 93rd percentile by end-of-year assets among 127,072 plans that reported assets for plan year 2023 (in the top 10% of all filed plans by assets).
Which 401(k) plans are similar in size to Juul Labs, Inc. 401(k) Plan? ▼
Among 401(k) plans in other states, the closest by assets is Diversey, Inc. 401(k) & Profit Sharing Plan in SC ($129M, 1,088 participants).
Which 401(k) plans cover a similar participant headcount to Juul Labs, Inc. 401(k) Plan? ▼
Among 401(k) plans in other states, the closest by covered participants is Hma Group Holdings, LLC 401(k) Plan in IA (1,020 participants, $210M in assets).

Source: U.S. Department of Labor, Employee Benefits Security Administration (EBSA), Form 5500 public disclosure dataset. Plan year 2023.

Source: DOL EFAST2 filing system (efast.dol.gov) - original filing retrieval by EIN 870798194.

Read our methodology - how this data is sourced, computed, and verified.

Data sourced from U.S. Department of Labor Form 5500 filings (EBSA). See our methodology for details.