401(k) · DOL Form 5500 · 2024

Kantar, LLC 401(k) Plan

Data updated 2026-08-11

$382M
Total assets
2,522
Participants
96th
Percentile by assets
$151,286
Avg per participant
PlainRetire home → About this data

Official DOL plan name: Kantar 401(k) Plan · Sponsored by Kantar, LLC · New York · Professional & Technical Services

$382M in assets, 2,522 participants

Kantar, LLC's Kantar 401(k) Plan reported $382M in total assets and 2,522 participants in its 2024 DOL Form 5500 filing, ranking in the 96th percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • 96th percentile by assets (of 123,622 plans)
  • #19,656 in Professional & Technical Services (20,173 peers)

Coverage in New York

Kantar 401(k) Plan covers 2,522 participants in New York, 3.2x the typical New York plan (state average ~798 per filing). Assets: $382M.

$382M
total plan assets (2024 EOY)
2,522
covered participants
96th
percentile by assets (of 123,622 plans)
$151,286
avg assets per participant

What changed between DOL Form 5500 filings

plan year 2023 → plan year 2024

  • Kantar 401(k) Plan reported net income rose from $110K in the plan year 2023 filing to $41M in the plan year 2024 filing.
  • Kantar 401(k) Plan reported participants rose from 27 in the plan year 2023 filing to 2,522 in the plan year 2024 filing.
  • Kantar 401(k) Plan end-of-year assets rose from $15M in the plan year 2023 filing to $382M in the plan year 2024 filing.

See the national 2023→2024 release diff →

Participants vs New York filers

In New York, the average filing covers about 798 participants across 9,061 plans. Kantar 401(k) Plan reports 2,522 participants - 3.2x that state average ($382M EOY assets).

New York filing particulars

Total Assets (Beginning of Year)$340M
Net Assets (End of Year)$382M
Net Income$41M
Employer EIN813314059
Plan Effective Date2019-12-05
Filing StatusFILING RECEIVED

Sponsor Plan History (Kantar, LLC)

$-0.5B$0B$0.5B$1B$1.5B 202220232024 $0.02B $1.12B ▲ +5500.0%
Total plan assets by year, all Kantar, LLC plans on file
Year Plans Participants Total Assets
2022 2 41 $17M
2023 1 27 $15M
2024 6 6,444 $1.1B

Nearby 401(k) Plans in New York

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Kantar 401(k) Plan vs. nearby 401(k) plans in New York, assets vs. participants

Kantar 401(k) Plan vs. nearby 401(k) plans in New York, assets vs. participants Scatter plot of 6 data points. -50000050000100000150000 -20020406080 Total assets ($B) Participants Kantar 401(k) PlanIBM 401(k) PlanMorgan Stanley 401(k…Pfizer Savings PlanThe Pepsico Savings …The Goldman Sachs 40…
Kantar 401(k) Plan vs. nearby 401(k) plans in New York, assets vs. participants

Similar-Sized 401(k) Plans Nationally

401(k) plans in other states closest to Kantar 401(k) Plan by total assets, not by location.

Frequently Asked Questions

How did Kantar 401(k) Plan assets move in 2024?
Kantar 401(k) Plan grew at a solid clip - up 12.2% during 2024, from $340M to $382M. Reported net income was $41M.
How have Kantar, LLC plan assets changed over time?
Across 3 plan years on file (2022-2024), Kantar, LLC's sponsor-wide assets grew 6403.1%, from $17M to $1.1B.
Where does Kantar 401(k) Plan rank by assets among Form 5500 filers?
Kantar 401(k) Plan ranks in the 96th percentile by end-of-year assets among 123,622 plans that reported assets for plan year 2024 (in the top 5% of all filed plans by assets).
Which 401(k) plans are similar in size to Kantar 401(k) Plan?
Among 401(k) plans in other states, the closest by assets is Acco Brands Corporation 401(k) Plan in IL ($382M, 1,568 participants).

Filing takeaways

Ways to act on Kantar 401(k) Plan's numbers.