401(k) · DOL Form 5500 · 2024

Firstup, Inc. 401(k) Plan

Data updated 2026-08-25

$26M
Total assets Below avg plan size
249
Participants Below avg headcount
75th
Percentile by assets National rank
$103,052
Avg per participant Below avg balance/head
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Official DOL plan name: Firstup, Inc. 401(k)Plan · Sponsored by Firstup, Inc. · California · Information & Media

$26M in assets, 249 participants

Firstup, Inc.'s Firstup, Inc. 401(k)Plan reported $26M in total assets and 249 participants in its 2024 DOL Form 5500 filing, ranking in the 75th percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • #1,860 in Information & Media (2,822 peers)

Coverage in California

Firstup, Inc. 401(k)Plan covers 249 participants in California, about 40% of the average California filer (state average ~630 per filing). Assets: $26M.

#1,860
in Information & Media (2,822 peers)
+25.7%
assets growth YoY
0.3×
vs typical plan assets (national mean)

Firstup, Inc. 401(k)Plan's outsized position by total assets

Firstup, Inc. 401(k)Plan vs every filed plan by assets

End-of-year total assets · plan year 2024 · DOL Form 5500

$25,660,037 Top 25% higher than 75% of 123,620 filed plans

This plan $0 $2,050,000,000 every filed plan with reported assets, bucketed by value

Dashed line + filled bar = this entry, among filed plans.

Source U.S. Department of Labor Form 5500 filings (EBSA) · plan year 2024

Firstup, Inc. 401(k)Plan among mid-size filed plans by headcount

Plan-year 2024 Form 5500 filings with a reported participant count, partitioned by headcount band, not by assets. Firstup, Inc. 401(k)Plan sits mid-pack in the medium band (249 participants).

What changed between DOL Form 5500 filings

plan year 2023 → plan year 2024

  • Firstup, Inc. 401(k)Plan reported participants fell from 340 in the plan year 2023 filing to 249 in the plan year 2024 filing.
  • Firstup, Inc. 401(k)Plan end-of-year assets rose from $20M in the plan year 2023 filing to $26M in the plan year 2024 filing.
  • Firstup, Inc. 401(k)Plan reported net income rose from $5M in the plan year 2023 filing to $5M in the plan year 2024 filing.

See the national 2023→2024 release diff →

Published 5500 schedule card

Filing strip 273839152 · Firstup, Inc. PY 2024 · 401(k)

Firstup, Inc. 401(k)Plan · $26M · 249 · 75th

  • VS-ST $26M
  • BOY 249
  • SCH 75th
  • EBSA 401(k)
  • PART near Central Ohio Farmers Co-Op, Inc. /
  • TYPE ind #1860

Stamps derive from this plan's Form 5500 line items (assets, participants, type, EIN, cohort placement) - not a quality rating of the sponsor. Read with Information & Media retirement plans → · Plans in California →

Firstup, Inc. 401(k)Plan in the asset neighbourhood

Firstup, Inc. 401(k)Plan$26MCentral Ohio Farmers Co-Op, Inc. /Central Ohio Farmers Co-Op, …$26MVirginia Health Services, Inc. Retirement PlanVirginia Health Services, In…$26MPowerhouse Retail Services 401(k) PlanPowerhouse Retail Services 4…$26MMedical Services of Prescott, Ltd. 401(k) Profit Sharing PlanMedical Services of Prescott…$26M
End-of-year total assets ($M) among Firstup, Inc. 401(k)Plan and nearest nationwide 401(k) peers. Source: DOL Form 5500 plan year 2024.

California filing particulars

Total Assets (Beginning of Year)$20M
Net Assets (End of Year)$26M
Net Income$5M
Employer EIN273839152
Plan Effective Date2011-01-01
Filing StatusFILING RECEIVED

Sponsor Plan History (Firstup, Inc.)

Sponsor-wide plan assets over time

All Firstup, Inc. plans reported in each filing year

Latest sponsor-wide plan assets
$26M 65.05367774570192% vs 2022
2024 filing year
$10M$15M$20M$25M$30M 202220232024 $15.6M $25.7M ▲ +65.0%
Year Plans Participants Total Assets
2022 2 238 $16M
2023 1 340 $20M
2024 1 249 $26M

Nearby 401(k) Plans in California

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Firstup, Inc. 401(k)Plan vs. nearby 401(k) plans in California, assets vs. participants Scatter plot of 6 data points. -50000050000100000150000 -200204060 Total assets ($B) Participants Firstup, Inc. 401(k)Plan, Total assets ($B): 0.025660037 · Participants: 249Firstup, Inc. 401(k)PlanGoogle LLC 401(k) Savings Plan, Total assets ($B): 48.738057415 · Participants: 116712Google LLC 401(k) Savings PlanOracle Corporation 401(k) Savings and Investment Plan, Total assets ($B): 31.02646504 · Participants: 58962Oracle Corporation 401(k) Savings and Investment PlanIntel 401(k) Savings Plan, Total assets ($B): 24.850880304 · Participants: 55298Intel 401(k) Savings PlanApple 401(k) Plan, Total assets ($B): 24.714519387 · Participants: 101450Apple 401(k) PlanCisco Systems,Inc. 401(k) Plan, Total assets ($B): 22.728425546 · Participants: 40452Cisco Systems,Inc. 401(k) Plan
Firstup, Inc. 401(k)Plan vs. nearby 401(k) plans in California, assets vs. participants
Compare Firstup, Inc. 401(k)Plan side-by-side with 3 peers →

Firstup, Inc. 401(k)Plan's out-of-state 401(k) peers by assets and headcount

Outside California, the nearest 401(k) by assets is Central Ohio Farmers Co-Op, Inc. / in OH ($26M); by covered participants it is Premier Health Services, Inc. 401 (K) Plan in DC (249 participants). Same-state nearby plans are listed separately above.

Similar participant headcount

Nearest other-state filings by covered participants (249 participants); asset peers above are excluded.

DOL Form 5500 plan year 2024. Asset totals can differ widely at the same headcount; neither axis is a quality rating.

Frequently Asked Questions

How did Firstup, Inc. 401(k)Plan assets move in 2024? ▼
Firstup, Inc. 401(k)Plan grew sharply - up 25.7% during 2024, from $20M to $26M. Reported net income was $5M.
How have Firstup, Inc. plan assets changed over time? ▼
Across 3 plan years on file (2022-2024), Firstup, Inc.'s sponsor-wide assets grew 65.1%, from $16M to $26M.
Where does Firstup, Inc. 401(k)Plan rank by assets among Form 5500 filers? ▼
Firstup, Inc. 401(k)Plan ranks in the 75th percentile by end-of-year assets among 123,622 plans that reported assets for plan year 2024 (in the top quartile of all filed plans by assets).
Which 401(k) plans are similar in size to Firstup, Inc. 401(k)Plan? ▼
Among 401(k) plans in other states, the closest by assets is Central Ohio Farmers Co-Op, Inc. / in OH ($26M, 187 participants).
Which 401(k) plans cover a similar participant headcount to Firstup, Inc. 401(k)Plan? ▼
Among 401(k) plans in other states, the closest by covered participants is Premier Health Services, Inc. 401 (K) Plan in DC (249 participants, $134K in assets).

Source: U.S. Department of Labor, Employee Benefits Security Administration (EBSA), Form 5500 public disclosure dataset. Plan year 2024.

Source: DOL EFAST2 filing system (efast.dol.gov) - original filing retrieval by EIN 273839152.

Read our methodology - how this data is sourced, computed, and verified.

Data sourced from U.S. Department of Labor Form 5500 filings (EBSA). See our methodology for details.