401(k) · DOL Form 5500 · 2024

Salesforce, Inc. 401(k) Plan

Data updated 2026-07-24

$9.1B
Total assets
36,689
Participants
100th
Percentile by assets
$247,280
Avg per participant
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Official DOL plan name: Salesforce 401(k) Plan · Sponsored by Salesforce, Inc. · California · Information & Media

$9.1B in assets, 36,689 participants

Salesforce, Inc.'s Salesforce 401(k) Plan reported $9.1B in total assets and 36,689 participants in its 2024 DOL Form 5500 filing, ranking in the 100th percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • 100th percentile by assets (of 116,472 plans)

Coverage in California

Salesforce 401(k) Plan covers 36,689 participants in California, 58x the typical California plan (state average ~637 per filing). Assets: $9.1B.

$9.1B
total plan assets (2024 EOY)
36,689
covered participants
100th
percentile by assets (of 116,472 plans)
$247,280
avg assets per participant

What changed between DOL Form 5500 filings

plan year 2023 → plan year 2024

  • Salesforce 401(k) Plan end-of-year assets rose from $7.3B in the plan year 2023 filing to $9.1B in the plan year 2024 filing.
  • Salesforce 401(k) Plan reported participants fell from 41,578 in the plan year 2023 filing to 36,689 in the plan year 2024 filing.
  • Salesforce 401(k) Plan reported net income rose from $1.6B in the plan year 2023 filing to $1.8B in the plan year 2024 filing.

See the national 2023→2024 release diff →

Participants vs California filers

In California, the average filing covers about 637 participants across 14,392 plans. Salesforce 401(k) Plan reports 36,689 participants - 58x that state average ($9.1B EOY assets).

California filing particulars

Total Assets (Beginning of Year)$7.3B
Net Assets (End of Year)$9.1B
Net Income$1.8B
Employer EIN943320693
Plan Effective Date2000-06-01
Filing StatusFILING RECEIVED

Sponsor Plan History (Salesforce, Inc.)

$4B$6B$8B$10B 202220232024 $5.7B $9.07B ▲ +59.1%
Total plan assets by year, all Salesforce, Inc. plans on file
Year Plans Participants Total Assets
2022 1 39,662 $5.7B
2023 1 41,578 $7.3B
2024 1 36,689 $9.1B

Nearby 401(k) Plans in California

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Salesforce 401(k) Plan vs. nearby 401(k) plans in California, assets vs. participants

Salesforce 401(k) Plan vs. nearby 401(k) plans in California, assets vs. participants Scatter plot of 6 data points. 20000400006000080000100000120000140000 0102030405060 Total assets ($B) Participants Salesforce 401(k) PlanGoogle LLC 401(k) Sa…Oracle Corporation 4…Intel 401(k) Savings…Apple 401(k) PlanCisco Systems,Inc. 4…
Salesforce 401(k) Plan vs. nearby 401(k) plans in California, assets vs. participants

Similar-Sized 401(k) Plans Nationally

401(k) plans in other states closest to Salesforce 401(k) Plan by total assets, not by location.

Frequently Asked Questions

How did Salesforce 401(k) Plan assets move in 2024?
Salesforce 401(k) Plan grew sharply - up 24.0% during 2024, from $7.3B to $9.1B. Reported net income was $1.8B.
How have Salesforce, Inc. plan assets changed over time?
Across 3 plan years on file (2022-2024), Salesforce, Inc.'s sponsor-wide assets grew 59.3%, from $5.7B to $9.1B.
Where does Salesforce 401(k) Plan rank by assets among Form 5500 filers?
Salesforce 401(k) Plan ranks in the 100th percentile by end-of-year assets among 116,472 plans that reported assets for plan year 2024 (among the largest 1% of all filed plans).
Which 401(k) plans are similar in size to Salesforce 401(k) Plan?
Among 401(k) plans in other states, the closest by assets is American Express Retirement Savings Plan in NY ($9.1B, 25,030 participants).

Filing takeaways

Ways to act on Salesforce 401(k) Plan's numbers.

Source: U.S. Department of Labor, Employee Benefits Security Administration (EBSA), Form 5500 public disclosure dataset. Plan year 2024.

Source: DOL EFAST2 filing system (efast.dol.gov) - original filing retrieval by EIN 943320693.

Data sourced from U.S. Department of Labor Form 5500 filings (EBSA). See our methodology for details.