401(k) · DOL Form 5500 · 2024

Niche.Com, Inc. 401(k) Plan

Data updated 2026-08-25

$23M
Total assets Small plan by assets
351
Participants Below avg headcount
73rd
Percentile by assets National rank
$65,892
Avg per participant Below avg balance/head
PlainRetire home → About this data RSS: change history

Official DOL plan name: Niche.Com, Inc. 401(k) Plan · Sponsored by Niche.Com, Inc. · Pennsylvania · Information & Media

$23M in assets, 351 participants

Niche.Com, Inc.'s Niche.Com, Inc. 401(k) Plan reported $23M in total assets and 351 participants in its 2024 DOL Form 5500 filing, ranking in the 73rd percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • #1,794 in Information & Media (2,822 peers)

Coverage in Pennsylvania

Niche.Com, Inc. 401(k) Plan covers 351 participants in Pennsylvania, about 43% of the average Pennsylvania filer (state average ~822 per filing). Assets: $23M.

#1,794
in Information & Media (2,822 peers)
+45.0%
assets growth YoY

Niche.Com, Inc. 401(k) Plan's outsized position by total assets

Niche.Com, Inc. 401(k) Plan vs every filed plan by assets

End-of-year total assets · plan year 2024 · DOL Form 5500

$23,128,041 Top 27% higher than 73% of 123,620 filed plans

This plan $0 $2,050,000,000 every filed plan with reported assets, bucketed by value

Dashed line + filled bar = this entry, among filed plans.

Source U.S. Department of Labor Form 5500 filings (EBSA) · plan year 2024

Niche.Com, Inc. 401(k) Plan among mid-size filed plans by headcount

Plan-year 2024 Form 5500 filings with a reported participant count, partitioned by headcount band, not by assets. Niche.Com, Inc. 401(k) Plan sits mid-pack in the medium band (351 participants).

What changed between DOL Form 5500 filings

plan year 2023 → plan year 2024

  • Niche.Com, Inc. 401(k) Plan end-of-year assets rose from $16M in the plan year 2023 filing to $23M in the plan year 2024 filing.
  • Niche.Com, Inc. 401(k) Plan reported participants rose from 317 in the plan year 2023 filing to 351 in the plan year 2024 filing.
  • Niche.Com, Inc. 401(k) Plan reported net income rose from $7M in the plan year 2023 filing to $7M in the plan year 2024 filing.

See the national 2023→2024 release diff →

DOL schedule card

Filing strip 412054230 · Niche.Com, Inc. PY 2024 · 401(k)

Niche.Com, Inc. 401(k) Plan · $23M · 351 · 73rd

  • 5500 $23M
  • ASSETS 351
  • PCT 73rd
  • EIN 401(k)
  • RANK near Sellars Absorbent Materials 401(k) Profit Sharing Plan
  • PHOTO ind #1794

Stamps derive from this plan's Form 5500 line items (assets, participants, type, EIN, cohort placement) - not a quality rating of the sponsor. Read with Information & Media retirement plans → · Plans in Pennsylvania →

Niche.Com, Inc. 401(k) Plan in the asset neighbourhood

Niche.Com, Inc. 401(k) Plan$23MSellars Absorbent Materials 401(k) Profit Sharing PlanSellars Absorbent Materials …$23MForward Bank 401(k) Plan$23MSolmax Geosynthetics, LLC 401(k) PlanSolmax Geosynthetics, LLC 40…$23M403(b) Thrift Plan for Employees of Dakota Boys and Girls Ranch403(b) Thrift Plan for Emplo…$23M
End-of-year total assets ($M) among Niche.Com, Inc. 401(k) Plan and nearest nationwide 401(k) peers. Source: DOL Form 5500 plan year 2024.

Pennsylvania filing particulars

Total Assets (Beginning of Year)$16M
Net Assets (End of Year)$23M
Net Income$7M
Employer EIN412054230
Plan Effective Date2020-01-01
Filing StatusFILING RECEIVED

Sponsor Plan History (Niche.Com, Inc.)

Sponsor-wide plan assets over time

All Niche.Com, Inc. plans reported in each filing year

Latest sponsor-wide plan assets
$23M 156.33179303261542% vs 2022
2024 filing year
$5M$10M$15M$20M$25M 202220232024 $9.02M $23.1M ▲ +156.4%
Year Plans Participants Total Assets
2022 1 238 $9M
2023 1 317 $16M
2024 1 351 $23M

Nearby 401(k) Plans in Pennsylvania

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Niche.Com, Inc. 401(k) Plan vs. nearby 401(k) plans in Pennsylvania, assets vs. participants Scatter plot of 6 data points. -20000020000400006000080000100000 -50510152025 Total assets ($B) Participants Niche.Com, Inc. 401(k) Plan, Total assets ($B): 0.023128041 · Participants: 351Niche.Com, Inc. 401(k) PlanComcast Corporation Retirement - Investment Plan, Total assets ($B): 19.687957793 · Participants: 90495Comcast Corporation Retirement - Investment PlanThe Cigna Group 401(k) Plan, Total assets ($B): 14.20308608 · Participants: 63634The Cigna Group 401(k) PlanThe Vanguard Retirement and Savings Plan, Total assets ($B): 11.084818612 · Participants: 18066The Vanguard Retirement and Savings PlanThermo Fisher Scientific Inc. 401(k) Retirement Plan, Total assets ($B): 10.263366209 · Participants: 36150Thermo Fisher Scientific Inc. 401(k) Retirement PlanThe PNC Financial Services Group, Inc. Incentive Savings Plan, Total assets ($B): 10.189629 · Participants: 54604The PNC Financial Services Group, Inc. Incentive Savings Plan
Niche.Com, Inc. 401(k) Plan vs. nearby 401(k) plans in Pennsylvania, assets vs. participants

Niche.Com, Inc. 401(k) Plan's out-of-state 401(k) peers by assets and headcount

Outside Pennsylvania, the nearest 401(k) by assets is Sellars Absorbent Materials 401(k) Profit Sharing Plan in WI ($23M); by covered participants it is Fam LLC 401(k) Profit Sharing Plan and Trust in CA (351 participants). Same-state nearby plans are listed separately above.

Similar participant headcount

Nearest other-state filings by covered participants (351 participants); asset peers above are excluded.

DOL Form 5500 plan year 2024. Asset totals can differ widely at the same headcount; neither axis is a quality rating.

Frequently Asked Questions

How did Niche.Com, Inc. 401(k) Plan assets move in 2024?
Niche.Com, Inc. 401(k) Plan surged - up 45.0% during 2024, from $16M to $23M. Reported net income was $7M.
How have Niche.Com, Inc. plan assets changed over time?
Across 3 plan years on file (2022-2024), Niche.Com, Inc.'s sponsor-wide assets grew 156.3%, from $9M to $23M.
Which 401(k) plans are similar in size to Niche.Com, Inc. 401(k) Plan?
Among 401(k) plans in other states, the closest by assets is Sellars Absorbent Materials 401(k) Profit Sharing Plan in WI ($23M, 176 participants).
Which 401(k) plans cover a similar participant headcount to Niche.Com, Inc. 401(k) Plan?
Among 401(k) plans in other states, the closest by covered participants is Fam LLC 401(k) Profit Sharing Plan and Trust in CA (351 participants, $13M in assets).