Defined Benefit (Pension) · DOL Form 5500 · 2024

Hallmark Cards, Inc. Pension Plan

Data updated 2026-08-11

$427M
Total assets: 1,511
Participants: 97th
Percentile by assets: $282,809
Avg per participant

Official DOL plan name: Cash Balance Retirement Plan of Hallmark Cards, Inc. · Sponsored by Hallmark Cards, Inc. · Missouri · Wholesale Trade

$427M in assets, 1,511 participants

Hallmark Cards, Inc.'s Cash Balance Retirement Plan of Hallmark Cards, Inc. reported $427M in total assets and 1,511 participants in its 2024 DOL Form 5500 filing, ranking in the 97th percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

97th percentile by assets (of 123,622 plans)
#5,954 in Wholesale Trade (6,080 peers)

Coverage in Missouri

Cash Balance Retirement Plan of Hallmark Cards, Inc. covers 1,511 participants in Missouri, 2.1x the typical Missouri plan (state average ~737 per filing). Assets: $427M.

$427M
total plan assets (2024 EOY): 1,511
covered participants: 97th
percentile by assets (of 123,622 plans): $282,809
avg assets per participant

The plan reported a net loss of $9M for the year, a single-year figure driven by markets and benefit payments, not a measure of plan health.

Cash Balance Retirement Plan of Hallmark Cards, Inc. reported net income fell from -$1M in the plan year 2023 filing to -$9M in the plan year 2024 filing.
Cash Balance Retirement Plan of Hallmark Cards, Inc. reported participants fell from 1,798 in the plan year 2023 filing to 1,511 in the plan year 2024 filing.
Cash Balance Retirement Plan of Hallmark Cards, Inc. end-of-year assets fell from $436M in the plan year 2023 filing to $427M in the plan year 2024 filing.

See the national 2023→2024 release diff →

State

Missouri

Industry

Wholesale Trade

Participants vs Missouri filers

In Missouri, the average filing covers about 737 participants across 2,297 plans. Cash Balance Retirement Plan of Hallmark Cards, Inc. reports 1,511 participants - 2.1x that state average ($427M EOY assets).

Missouri filing particulars

Total Assets (Beginning of Year)	$436M
Net Assets (End of Year)	$427M
Net Income	-$9M
Employer EIN	440272180
Plan Effective Date	1943-12-27
Filing Status	FILING RECEIVED

Sponsor Plan History (Hallmark Cards, Inc.)

Total plan assets by year, all Hallmark Cards, Inc. plans on file

Year	Plans	Participants	Total Assets
2022	5	13,514	$2.9B
2023	5	13,394	$3.0B
2024	5	13,058	$3.0B

Nearby Defined Benefit (Pension) Plans in Missouri

Peer Defined Benefit (Pension) plans, same state, same plan type, ranked by total assets.

Cash Balance Retirement Plan of Hallmark Cards, Inc. vs. nearby Defined Benefit (Pension) plans in Missouri, assets vs. participants

Boilermaker-Blacksmith National Pension Trust $7.5B · 28,958
Ameren Retirement Plan $4.8B · 9,760
Co-Op Retirement Plan $3.5B · 15,151
Carpenters Pension Trust Fund of St. Louis $3.4B · 11,832
Emerson Electric Company Retirement Plan $3.3B · 2,467

Compare Cash Balance Retirement Plan of Hallmark… side-by-side with 3 peers →

Similar-Sized Defined Benefit (Pension) Plans Nationally

Defined Benefit (Pension) plans in other states closest to Cash Balance Retirement Plan of Hallmark Cards, Inc. by total assets, not by location.

American Cast Iron Pipe Company Pension Plan (AL) $427M · 773
Pbf Energy Pension Plan (NJ) $427M · 3,746
Crh Americas Pension Plan (GA) $427M · 1,647
American Bureau of Shipping Pension Plan (TX) $426M · 741

Frequently Asked Questions

How did Cash Balance Retirement Plan of Hallmark Cards, Inc. assets move in 2024? ▼

Cash Balance Retirement Plan of Hallmark Cards, Inc. edged down modestly - down 2.0% during 2024, from $436M to $427M. Reported net income was -$9M.

How have Hallmark Cards, Inc. plan assets changed over time? ▼

Across 3 plan years on file (2022-2024), Hallmark Cards, Inc.'s sponsor-wide assets grew 1.1%, from $2.9B to $3.0B.

Where does Cash Balance Retirement Plan of Hallmark Cards, Inc. rank by assets among Form 5500 filers? ▼

Cash Balance Retirement Plan of Hallmark Cards, Inc. ranks in the 97th percentile by end-of-year assets among 123,622 plans that reported assets for plan year 2024 (in the top 5% of all filed plans by assets).

Which Defined Benefit (Pension) plans are similar in size to Cash Balance Retirement Plan of Hallmark Cards, Inc.? ▼

Among Defined Benefit (Pension) plans in other states, the closest by assets is American Cast Iron Pipe Company Pension Plan in AL ($427M, 773 participants).

Next read for Cash Balance Retirement Plan of Hallmark…

Filing takeaways

Ways to act on Cash Balance Retirement Plan of Hallmark Cards, Inc.'s numbers.

By total assets, Cash Balance Retirement Plan of Hallmark Cards, Inc. ranks in the top 5% of all filed plans by assets. See the largest plans
Compare it side-by-side against 3 similar Defined Benefit (Pension) plans in Missouri. Compare plans
Hallmark Cards, Inc.'s sponsor-wide assets have grown 1.1% since 2022 across 3 plan years on file. More Wholesale Trade plans

Source: U.S. Department of Labor, Employee Benefits Security Administration (EBSA), Form 5500 public disclosure dataset. Plan year 2024.

Source: DOL EFAST2 filing system (efast.dol.gov) - original filing retrieval by EIN 440272180.