401(k) · DOL Form 5500 · 2024

Kenover Marketing Corp. 401(k) Plan

Data updated 2026-08-25

$13M
Total assets Small plan by assets
298
Participants Below avg headcount
62nd
Percentile by assets National rank
$45,225
Avg per participant Low balance/head
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Official DOL plan name: Kenover Marketing Corp. 401(k) Plan · Sponsored by Kenover Marketing Corp. · New Jersey · Professional & Technical Services

$13M in assets, 298 participants

Kenover Marketing Corp.'s Kenover Marketing Corp. 401(k) Plan reported $13M in total assets and 298 participants in its 2024 DOL Form 5500 filing, ranking in the 62nd percentile by assets among filed plans. Figures are as reported by the plan sponsor to the Department of Labor, not audited or endorsed by PlainRetire.

  • #12,317 in Professional & Technical Services (20,173 peers)

Coverage in New Jersey

Kenover Marketing Corp. 401(k) Plan covers 298 participants in New Jersey, about 35% of the average New Jersey filer (state average ~844 per filing). Assets: $13M.

#12,317
in Professional & Technical Services (20,173 peers)
+17.7%
assets growth YoY

Kenover Marketing Corp. 401(k) Plan's mid-pack asset rank among Professional & Technical Services and all filers

Kenover Marketing Corp. 401(k) Plan vs every filed plan by assets

End-of-year total assets · plan year 2024 · DOL Form 5500

$13,477,071 Top 38% higher than 62% of 123,620 filed plans

This plan $0 $2,050,000,000 every filed plan with reported assets, bucketed by value

Dashed line + filled bar = this entry, among filed plans.

Source U.S. Department of Labor Form 5500 filings (EBSA) · plan year 2024

Kenover Marketing Corp. 401(k) Plan among mid-size filed plans by headcount

Plan-year 2024 Form 5500 filings with a reported participant count, partitioned by headcount band, not by assets. Kenover Marketing Corp. 401(k) Plan sits mid-pack in the medium band (298 participants).

What changed between DOL Form 5500 filings

plan year 2023 → plan year 2024

  • Kenover Marketing Corp. 401(k) Plan end-of-year assets rose from $11M in the plan year 2023 filing to $13M in the plan year 2024 filing.
  • Kenover Marketing Corp. 401(k) Plan reported net income fell from $2M in the plan year 2023 filing to $2M in the plan year 2024 filing.
  • Kenover Marketing Corp. 401(k) Plan reported participants fell from 345 in the plan year 2023 filing to 298 in the plan year 2024 filing.

See the national 2023→2024 release diff →

Plan-year Form 5500 strip

Filing strip 113328605 · Kenover Marketing Corp. PY 2024 · 401(k)

Kenover Marketing Corp. 401(k) Plan · $13M · 298 · 62nd

  • RANK $13M
  • RANK 298
  • RANK 62nd
  • RANK 401(k)
  • RANK near Edenroc Sciences, LLC 401(k) Plan
  • RANK ind #12317

Stamps derive from this plan's Form 5500 line items (assets, participants, type, EIN, cohort placement) - not a quality rating of the sponsor. Read with Professional & Technical Services retirement plans → · Plans in New Jersey →

Kenover Marketing Corp. 401(k) Plan in the asset neighbourhood

Kenover Marketing Corp. 401(k) PlanKenover Marketing Corp. 401(…$13MEdenroc Sciences, LLC 401(k) PlanEdenroc Sciences, LLC 401(k)…$13MAmerican Academy of Pediatric Dentistry 401(k) PlanAmerican Academy of Pediatri…$13MMount Carmel Academy 401(k) PlanMount Carmel Academy 401(k) …$13MThe Curtis Institute of Music Retirement PlanThe Curtis Institute of Musi…$13M
End-of-year total assets ($M) among Kenover Marketing Corp. 401(k) Plan and nearest nationwide 401(k) peers. Source: DOL Form 5500 plan year 2024.

New Jersey filing particulars

Total Assets (Beginning of Year)$11M
Net Assets (End of Year)$13M
Net Income$2M
Employer EIN113328605
Plan Effective Date2008-01-01
Filing StatusFILING RECEIVED

Sponsor Plan History (Kenover Marketing Corp.)

Sponsor-wide plan assets over time

All Kenover Marketing Corp. plans reported in each filing year

Latest sponsor-wide plan assets
$13M 17.667174340326913% vs 2023
2024 filing year
$11M$12M$13M$14M 20232024 $11.5M $13.5M ▲ +17.7%
Year Plans Participants Total Assets
2023 1 345 $11M
2024 1 298 $13M

Nearby 401(k) Plans in New Jersey

Peer 401(k) plans, same state, same plan type, ranked by total assets.

Kenover Marketing Corp. 401(k) Plan vs. nearby 401(k) plans in New Jersey, assets vs. participants Scatter plot of 6 data points. -50000050000100000150000200000 -200204060 Total assets ($B) Participants Kenover Marketing Corp. 401(k) Plan, Total assets ($B): 0.013477071 · Participants: 298Kenover Marketing Corp. 401(k) PlanJPMorgan Chase 401(k) Savings Plan, Total assets ($B): 52.9134575 · Participants: 185532JPMorgan Chase 401(k) Savings PlanVerizon Savings Plan for Management Employees, Total assets ($B): 29.376133902 · Participants: 69218Verizon Savings Plan for Management EmployeesJohnson and Johnson Savings Plan, Total assets ($B): 23.58476515 · Participants: 42583Johnson and Johnson Savings PlanErnst & Young Retirement Savings Plan, Total assets ($B): 18.327167732 · Participants: 56714Ernst & Young Retirement Savings PlanMerck US Savings Plan, Total assets ($B): 14.970916966 · Participants: 27956Merck US Savings Plan
Kenover Marketing Corp. 401(k) Plan vs. nearby 401(k) plans in New Jersey, assets vs. participants

Kenover Marketing Corp. 401(k) Plan's out-of-state 401(k) peers by assets and headcount

Outside New Jersey, the nearest 401(k) by assets is Edenroc Sciences, LLC 401(k) Plan in MA ($13M); by covered participants it is Sentral Services 401(k) Plan in MD (298 participants). Same-state nearby plans are listed separately above.

Similar participant headcount

Nearest other-state filings by covered participants (298 participants); asset peers above are excluded.

DOL Form 5500 plan year 2024. Asset totals can differ widely at the same headcount; neither axis is a quality rating.

Frequently Asked Questions

How did Kenover Marketing Corp. 401(k) Plan assets move in 2024?
Kenover Marketing Corp. 401(k) Plan grew sharply - up 17.7% during 2024, from $11M to $13M. Reported net income was $2M.
How have Kenover Marketing Corp. plan assets changed over time?
Across 2 plan years on file (2023-2024), Kenover Marketing Corp.'s sponsor-wide assets grew 17.7%, from $11M to $13M.
Which 401(k) plans are similar in size to Kenover Marketing Corp. 401(k) Plan?
Among 401(k) plans in other states, the closest by assets is Edenroc Sciences, LLC 401(k) Plan in MA ($13M, 79 participants).
Which 401(k) plans cover a similar participant headcount to Kenover Marketing Corp. 401(k) Plan?
Among 401(k) plans in other states, the closest by covered participants is Sentral Services 401(k) Plan in MD (298 participants, $511K in assets).